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15/04104/ADV

Address Proposal Shrewsbury Town Council Decision

Marks And Spencer Plc
5 Castle Street
Shrewsbury
Shropshire
SY1 2BD

Erect and display 8 internally illuminated fascia signs.

Objection
Application Date:
Application Notes:
The Town Council understands the need for corporate branding and is accepting of signage on the building. What M&S wishes to do regarding the exits into the Shopping Centre is of no concern to the Town Council. Members do however object to the use of internally illuminated signage onto Castle Street where there is a precedence for externally illuminated signage with appropriate swan neck lighting. reference should be made to the recent Burger King signage application whereby their application was amended to reflect this local compliance. Much of the signage throughout the town relies on external illumination; members do not see the need for the signs to be internally illuminated as it is felt that such a precedent will inevitably detract from the ambience of the Conservation Area. Members feel these proposals have too many illuminated lights and are not in-keeping with the street scene on one of the most prominent and well used streets of the town. Members would like the Conservation Officer to view this application.